Launching an online store can be the first step towards the success of your business, and Shopify is one of the most popular platforms to do so. Its user-friendly interface, integrated tools and local payment solutions make it an attractive option in Argentina. If you want to know how to get started, read on! Here we explain the key steps to set up your first Shopify store in Argentina.
Why is Shopify ideal for entrepreneurs in Argentina?
Choosing Shopify to create your online store has multiple benefits. It is a globally recognized platform, which allows you to design a functional online store without the need for extensive technical knowledge. In addition, Shopify integrates easily with local payment methods, such as MercadoPago, and offers reliable shipping options, such as OCA and Correo Argentino, to meet the needs of Argentine consumers.
Step by step to create your online store with Shopify in Argentina
Create a Shopify account
The first step is to log in to Shopify.com and sign up. Shopify offers a free trial period, ideal for you to explore all the features before making an investment. You'll just need to provide your email address and some basic details to get started.
2. Select an appropriate plan
Shopify offers different plans that vary in cost and features. Choose the plan that best fits your business and your budget. For entrepreneurs in Argentina, the most basic plans are usually sufficient at the beginning, and you can scale up as your store grows.
3. Customize your store
This is where your creativity comes into play. Shopify offers several templates or "themes" to choose from. These templates allow you to customize the design and style of your store without having to know how to code. You can adjust colors, fonts, and arrange products in a way that highlights the best of your catalog.
4. Add products
The next step is to add your products. Be sure to include detailed descriptions, high quality images and prices that reflect the value of the Argentine market. In addition, it is important that you specify if your products have limited stock or any special promotions.
5. Set up local payment methods
One of the most critical aspects is setting up payment methods. Shopify allows you to integrate MercadoPago and other options such as TodoPago, which facilitates transactions in Argentine pesos. These options are essential to attract local customers, as many prefer to make payments in local currency.
6. Configure the shipment
To sell in Argentina, you'll need to offer reliable shipping options. Shopify easily integrates with local companies like OCA and Correo Argentino, allowing you to manage shipping efficiently. Be sure to set up accurate shipping rates so there are no surprises for your customers at checkout.
Key tips for successfully launching your store
- Take advantage of Shopify apps: Shopify's app store allows you to add additional functionality to your store, such as social media integration, email marketing, and SEO optimization. Explore the available apps and select the ones that best suit your business.
- Mobile Optimization: In Argentina, most of the users make purchases from their smartphones. Make sure your store is optimized for mobile devices to improve the user experience.
- Test before launch: Don't forget to check all aspects of your store before launching it. Test the checkout processes, check the navigation, and make sure everything is running smoothly.
Creating your first online store with Shopify in Argentina is an accessible and efficient process, thanks to the multiple tools and the ease of integration with local solutions. In addition, with the MasterMetrics integration you will be able to easily see in one place all your business metrics and how your marketing campaigns are performing.
