New update on Max Performance campaigns

New update on Max Performance campaigns

Google has launched a series of enhancements to the Performance Max system, making it easier to measure and optimize advertising campaigns in Google Ads. These new features not only offer more detailed insights, but also provide a holistic view of the...
Meta Ads and new AI integrations

Meta Ads and new AI integrations

Meta, parent company of Facebook and Instagram, has begun integrating artificial intelligence into its Meta Ads platform. AI helps improve ad campaigns by optimizing ad performance, targeting more accurately, and providing...